By
Elizabeth Blanchette
My Background
Personal Profile
An experienced, creative leader with demonstrated strength in innovation, project management, problem-solving, content design solutions, and strategic communication. It is my mission to amplify stories and conversations of impact, create change, and drive results.
Experience
Education
2020-Current
Marketing and Communications Manager Plymouth Congregational Church
Responsible for spreading the message of social impact, love, and community for a progressive, lively organization in downtown Minneapolis. Own strategy for marketing campaigns, planning marketing and communication calendar, development, and execution of marketing initiatives. Including initiatives to promote Racial Justice, LGBTQIA+ advocacy, Immigration Rights and Environmental Justice. Design and manage collateral for all supporting materials.
Creation of beautiful works of fine art that tells a story and connects with the viewer on a personal, emotional level. Leveraged these skills to bring artwork into the lives and homes of individuals through fun in-person events teaching the skill of painting.
2015-Current
Business Owner
2019-2020
Marketing and Communications at Can Do Canines
Responsible for process development for improved marketing campaigns and development of engaging content that connects with and inspires clients, volunteers, and donors to become involved with this non-profit company seeking to drastically change the lives of individuals living with limited mobility, diabetes, autism, and more.
2018-2019
Marketing and Communications at Second Harvest Heartland
• Led development of strategy to implement digital signing in new facility. Facilitated planning across 8 departments, produced 135 digital signs, videos, and infographics maintaining brand identity.
• Managed in-person experience in new building through creation of signing, interactive experiences, educational opportunities, and traffic patterns. Oversaw development of 1400 signs through creative services, and vendors for cohesive, high-energy experience.
• Enhanced design and art direction of annual fundraising gala with interactive walk-through experience. Resulted in increased publicity and attendance.
• Crafted re-envisioned donor engagement communications through email campaigns, recognition opportunities and welcome kits.
• Design materials for advertising campaigns used in billboard, flyers, signs, social media, website, print production and more.
2007-2014
Target Corporation
Senior Talent Management Specialist, Director Assistant Category Marketing, Community Relations Team Assistant, Marketing Assitant
2000-2003
Art Institute International
Minnesota
Associates of Arts
Graphic Design
2014
Anoka Ramsey
Community College
Transfer Program
2023
In Progress: Google Data Analytics Professional Certification & Digital Marketing & E-commerce Professional Certificate
